When I was lecturing in journalism I always commented to my students during a class that by the time they walked out of the lecture hall the world could have changed. Well in the last few months we’ve seen the fall of political despots and the death of the world’s most wanted man. News changes minute by minute and you have to stay on top to know what’s going on. What people are saying about you and your business and how you’re communicating your message, whether by release, articles or social media says a lot about you and your organisation.
You must also be aware of staying up to date with your website – keep it current and change your home page information regularly.
For me the last six weeks have passed in a blur, partly because of my involvement with the incredibly successful hosting of The Carter Center’s Responsible Reporting in Mental Health Journalism, held in Sandton in conjunction with The South African Depression and Anxiety Group (SADAG).
With 40 journalists from around the country and the most incredible line up of expert speakers from South Africa and the USA this resulted in a flurry of interest in writing articles on mental health, trying to break the stigma of this common, yet misunderstood group of illnesses. Pfizer not only hosted this event but have now taken over from The Carter Centre’s Mental Health Journalism Programme South African Fellowships which finish this year, and are offering The Pfizer Mental Health Journalism Awards.
My interviews for the Sunday Times Lifestyle have John Kani and Moletsi Mbeki in my diary for this month – so watch out for those articles soon.
Meanwhile any media needs you may have do let me know and I’ll be happy to see how I can help.